New Audi R8 Print Ad: "A Sporty Car Full of History"

Longtime VW Group advertising partner DBB has come up with a new print advertisement for the Audi R8 to highlight the brand’s rich sports car heritage. The print ad, which is the creative work of DDB Barcelona, plays on the tag-line “Audi R8: A sporty car full of history” and shows a cut of the R8 coupe incorporating three racing models from Audi’s past including the Ur-Quattro rally car, and what looks to be the NSU TT and Auto Union Type D. We’ll remind you that NSU and Auto Union merged in 1969 to create what we know today as the Audi brand.

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Audi Drops Sketches of a Spyder Version of its Hardcore R8 GT

The 2012 A3 Sedan and Hatchback weren't the only future Audi models to be teased today, as another set of drawings previewing the R8 GT supercar in drop-top guise also hit the internet. Scheduled for a reveal in early 2012, the R8 GT Spyder will be the roadster version of the lightweight R8 GT Coupe. Read more »

Two Years the Wiser: Marouane Bembli Retackles his Audi R10 Design Study

Back in November of 2009, then 23yo Swedish industrial design student Marouane Bembli brought us an impressive design study for a proposed halo model for Audi to sit above the R8. With its sharp lines, centralized cockpit and Rolls-Royce Phantom rivalling proportions, the R10 was a pretty if unlikely proposal for a next generation Audi supercar.

Now, two years older and presumably a little wiser, Bembli has once again tackled the R10 in what I call the R10 v2.0. Though the concept of a low roofed, widebody coupe with a mid-mounted V10 remains the same, Bembli’s new-for-2011 R10 features a more aggressive front-end treatment, larger rear view mirrors and cabin windows and the addition of fighter jet-inspire side intakes.

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STaSIS Engineering Launches 710HP Audi R8 V10 in the UK

North American aftermarket specialist STaSIS Engineering has introduced its Challenge Extreme Edition package for the Audi R8 V10 to Britain. Available in the US since 2010, the performance kit includes powertrain, suspension and brake upgrades that transform the R8 V10 into an even more ferocious supercar, capable of accelerating from 0 to 100 km/h [62mph] in 3.1 seconds, 0.6 seconds faster than the stock model.

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VIDEO: A Wonderful Road Trip through Brazil in an Audi R8 Spyder V10

Truth to be said, any journey would be a blast if you were behind the wheel of sports car like the Audi R8 Spyder V10, but we can’t help but applaud the brand with the four rings for this beautiful, 2-minute long clip filmed in remote, untouristy parts of Brazil. Sit back, turn up the volume and enjoy the ride in the video right after the break.

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